DE CERCA
 
domingo 19|11|2017

Hemos obtenido la mejor puntuación a pesar de no tener restaurante

Diego Moreno Santos, director del hotel NH Ourense

NH ha abierto su primer establecimiento en Orense hace ya siete meses. Está en el número 24 de la calle Celso Emilio Ferreiro y, con sus 41 habitaciones, se puede decir que es un hotel pequeño. Quizá por haber nacido en primavera, con la savia hinchando los brotes, su balance ‘ha sido superpositivo. Precisamente su reducido tamaño propicia que el trato con los clientes sea más cercano y agradable. El hecho de no tener restaurante complica un poco las cosas, pero su posición céntrica es determinante’, explica su director, Diego Moreno, a nuestra primera pregunta sobre la marcha del negocio.

‘Es de resaltar, además, que la alta ocupación se ha mantenido incluso en verano. Lo cual nos dice que algo ha cambiado mucho, porque, los que conocemos esta ciudad desde pequeños, tenemos aún en la retina la imagen de las calles desiertas durante el mes de agosto’, nos cuenta.
Dadas las características del hotel, aventuramos que el usuario tipo es el personal de empresas que viaja por negocios. Pues ya tenemos otra sorpresa: ‘estamos teniendo mayor ocupación los viernes y sábados, hasta el punto de sobrepasar el 90% en el mes de octubre’.
Diego Moreno Santos, de 39 años, acumula ya una larga experiencia en el sector, trabajó varios años en la Recepción y Subdirección de Hoteles Hesperia, hasta que, hace seis, pasó a la Dirección de Hoteles NH. Actualmente vive en Santiago de Compostela, donde dirige el Hesperia Peregrino y el Hesperia Gelmírez. A Orense viene dos días a la semana para mantener el rumbo de este nuevo NH Ourense.
La dirección de un establecimiento nuevo, en su ‘arranque’, debe de ser uno de los aspectos más gratificantes de su profesión, moldeando los equipos y estableciendo las pautas de trabajo.
Es cierto. Tengo oportunidad de contrastarlo a diario. Los hoteles de Santiago son en cierto modo inamovibles. Cualquier cambio supone una lucha titánica. Aquí tengo un equipo joven y, desde el principio, compartimos criterios y un modo de trabajar que lo hace más llevadero. Trato de trasladar algunas experiencias a los Hesperia, pero, como decía, el choque es inevitable.
Volviendo al tema ocupación, a qué atribuye tan buen comienzo, teniendo en cuenta que Orense está un tanto alejada de los destinos turísticos por excelencia? Además, recientemente han abierto otros hoteles ¿Podemos deducir que la ciudad está iniciando el despegue en este sector?
Creo que Orense es la gran desconocida y realmente cuenta con enormes atractivos que últimamente se están poniendo en valor. Sin duda, el principal reside en su vocación de ciudad termal, al nivel de las más importantes ciudades-balneario de Europa.
Y sus tiendas…
Efectivamente, es muy importante el comercio orensano y repleto de firmas acreditadas incluso internacionalmente, como pueden ser Adolfo Domínguez, Carolina Herrera, Purificación García, Roberto Verino… y, aprovechando la nueva conexión rápida que proporciona el tren Avant, nos visita mucha gente de Santiago y de Coruña. Hay que tener en cuenta  también que estamos en plena ruta de la meseta hacia la costa.
Y no olvidemos que esta provincia tiene un Patrimonio Histórico-Artístico de gran valor. Como ejemplo podemos citar la Catedral de Orense y los Monasterios de San Estevo de Ribas de Sil, que además es Parador Nacional, el de Oseira o el de San Rosendo, en Celanova’.
‘Hay muchas y variadas razones para que nos visiten.
Centrándonos en el NH Ourense, que usted dirige, ¿qué atractivos puede resaltar, que lo hagan apetecible para nuestros lectores?
Lo primero, su céntrica ubicación, en una Avenida súpertranquila pero a pocos minutos de la zona monumental, de las calles más comerciales y de las rutas lúdico-gastronómicas. Hay que citar nuestro pequeño spa, con gimnasio, jacuzzi, sauna y ducha de cromoterapia. Conexión Wi-Fi gratuita y sala de usos múltiples con capacidad para 60 personas.
Pero lo más importante es nuestro equipo humano, joven y dinámico, del que me siento muy satisfecho. Tengo que decir que hemos obtenido la mejor puntuación dentro de la cadena, en el ámbito de la Península Ibérica, a pesar de no tener restaurante.
Pues no se hable más. No olviden hacer su reserva.
Expreso. Ourense. Manolo Bustabad.
 
NH Ourense (4 estrellas)
Celso Emilio Ferreiro, 24. 32004 Ourense (España)
Teléfono: +34 988 601 111. Reservas: +34 902 570 368
 
 
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El único nombre oficial de la

El único nombre oficial de la ciudad y la provincia tanto en Español como en Gallego es Ourense.

aclaración

Hola, Emilio,

Efectivamente, el nombre oficial de la ciudad y la provincia es Ourense.

No obstante, según la Real Academia Española (RAE), cuyas normas hemos de seguir como medio de comunicación que se publica en español, “salvo en los textos oficiales, donde es preceptivo usar el topónimo gallego como único nombre oficial aprobado por las Cortes españolas, en textos escritos en castellano debe emplearse el topónimo castellano”.

La manera correcta, escribiendo en castellano, es Orense, de la misma manera que escribimos en castellano Amberes (no Antwerpen), Ciudad del Cabo (no Cape Town), Milán (no Milano) o Nueva York (no New York).

Aun así, por deferencia hacia sus habitantes publicamos a menudo en Expreso la forma Ourense, como puedes comprobar en esta misma entrevista.

Muchas gracias por tu comentario y por leer Expreso
 
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